FIA World Rally Championship
Hyundai Motorsport’s entry into the FIA World Rally Championship has been met with equal amounts of excitement and intrigue. Few would have believed that any manufacturer could start a brand new World Rally team from scratch in such an incredibly short space of time but Hyundai Motor Company has always thrived on being the exception rather than the rule. And so, just twelve months since the establishment of Hyundai Motorsport GmbH in December 2012, the team is ready to make its competit
As the employer of over 90,000 workers worldwide, Hyundai Motor is implementing a new global policy aimed at localization in terms of product development, design, sales and marketing to fully satisfy local customers’ tastes.
With the completion of its third plant in China and a new plant in Brazil in 2012, Hyundai Motor currently has seven manufacturing bases outside of Korea in Brazil, China, the Czech Republic, India, Russia, Turkey and the U.S., wi