FIA

Hyundai Motorsport

FIA World Rally Championship

Hyundai Motorsport’s entry into the FIA World Rally Championship has been met with equal amounts of excitement and intrigue. Few would have believed that any manufacturer could start a brand new World Rally team from scratch in such an incredibly short space of time but Hyundai Motor Company has always thrived on being the exception rather than the rule. And so, just twelve months since the establishment of Hyundai Motorsport GmbH in December 2012, the team is ready to make its competitive debut on the global rally stage.

The fit with Hyundai Motor Company and World Rally is extremely natural. Hyundai is already a name engaged with sports thanks to its successful partnership with FIFA, which will in 2014 see Hyundai sponsor the FIFA World Cup in Brazil. Motorsport, however, is a perfect home for a car manufacturer, and the World Rally Championship is one of the world’s toughest, most technically demanding series that puts engineering excellence at its very core.

Hyundai Motor’s Namyang technical research centre in Hwaseong City, Gyeonggi Province, Korea, a world-class integrated R&D facility which employs over 10,000 researchers in total, was given the task to develop the first iteration of a rally car based on the new i20.

When the first version of the car was unveiled at the Paris Motor Show in September 2012, it took the world by surprise. Nobody had anticipated that Hyundai Motor Company was ready to venture into the world of motor racing, let alone with such an ambitious project: to establish its own in- house WRC team based in Europe. 

Text by HYUNDAI MOTORSPORT GMBH.

Global Operations

As the employer of over 90,000 workers worldwide, Hyundai Motor is implementing a new global policy aimed at localization in terms of product development, design, sales and marketing to fully satisfy local customers’ tastes.

With the completion of its third plant in China and a new plant in Brazil in 2012, Hyundai Motor currently has seven manufacturing bases outside of Korea in Brazil, China, the Czech Republic, India, Russia, Turkey and the U.S., with a combined production capacity of about 4.42 million units a year (Korea: 1.86 million / Overseas: 2.65 million). 

Text by HYUNDAI MOTORSPORT GMBH.

03 Jan 2014

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